--- title: September Shenanigans — Use It Before You Lose It! 🎒💼💸 description: "Practical brand tips for September: Back-to-School and Use It or Lose It FYE" image: https://www.tlsbrandwagon.com/hubfs/September%20Brand%20Refresh.png --- [Skip to content](https://www.tlsbrandwagon.com/blog/september-shenanigans-use-it-before-you-lose-it-%F0%9F%8E%92%F0%9F%92%BC%F0%9F%92%B8#main-content) [![TLS BW 2 color wtag](https://www.tlsbrandwagon.com/hs-fs/hubfs/TLS%20BW%202%20color%20wtag.png?width=600&height=300&name=TLS%20BW%202%20color%20wtag.png)](https://brandwhisperer.ai/) - [Services](https://brandwhisperer.ai/#services) - [Blog](https://brandwhisperer.ai/#blog) - [Gallery](https://brandwhisperer.ai/#gallery) - [About](https://brandwhisperer.ai/#about) Open main navigation Close main navigation - [Services](https://brandwhisperer.ai/#services) - [Blog](https://brandwhisperer.ai/#blog) - [Gallery](https://brandwhisperer.ai/#gallery) - [About](https://brandwhisperer.ai/#about) - [Contact us](https://www.tlsbrandwagon.com/blog/september-shenanigans-use-it-before-you-lose-it-%F0%9F%8E%92%F0%9F%92%BC%F0%9F%92%B8#contact-us) [Contact us](https://www.tlsbrandwagon.com/blog/september-shenanigans-use-it-before-you-lose-it-%F0%9F%8E%92%F0%9F%92%BC%F0%9F%92%B8#contact-us) Sep 7, 2024, 8:14:35 AM # September Shenanigans — Use It Before You Lose It! 🎒💼💸 ![Picture of TLS Brand Wagon](https://www.tlsbrandwagon.com/hs-fs/hubfs/Screenshot%202024-05-09%20at%201.58.33%20PM.png?width=50&name=Screenshot%202024-05-09%20at%201.58.33%20PM.png) [TLS Brand Wagon](https://www.tlsbrandwagon.com/blog/author/tls-brand-wagon) Share: [facebook-f icon](http://www.facebook.com/share.php?u=https://www.tlsbrandwagon.com/blog/september-shenanigans-use-it-before-you-lose-it-🎒💼💸) [linkedin-in icon](http://www.linkedin.com/shareArticle?mini=true&url=https://www.tlsbrandwagon.com/blog/september-shenanigans-use-it-before-you-lose-it-🎒💼💸) [Twitter icon](https://twitter.com/intent/tweet?url=https://www.tlsbrandwagon.com/blog/september-shenanigans-use-it-before-you-lose-it-🎒💼💸) [pinterest-p icon](http://pinterest.com/pin/create/link/?url=https://www.tlsbrandwagon.com/blog/september-shenanigans-use-it-before-you-lose-it-🎒💼💸) [envelope icon](mailto:?body=https://www.tlsbrandwagon.com/blog/september-shenanigans-use-it-before-you-lose-it-🎒💼💸) Ahhh, September—when the smell of freshly sharpened pencils meets the scent of panic in the air. Why? Back-to-school **AND** Fiscal Year End. Two events that share a common motto: **"Use it before you lose it!"** But is that a thing? You bet your #brandingbudget it is! So, grab your backpacks and your expense reports, and let’s dive into how these seasonal shifts can inspire practical #brandtips. 🤓💼 **🎒 Back-to-School Vibes: The Ultimate Brand Refresh** Remember the excitement of back-to-school shopping? New pens, notebooks, *the* coolest Trapper Keeper or...dare I say…wrapping books with paper bags?! (Yep, dating myself here.) September is prime time for a fresh start. Just like kids rolling into classrooms with shiny new supplies, perhaps your brand could use a refresh, too. **Practical Tip:** Now’s the time to review your branding—does your logo need a glow-up? Are your social channels sporting outdated info? Treat September like your brand’s "first day of school." Nothing says "I’m ready for 2025" like a little polish, whether it's a quick touch-up or a full rebranding campaign. 🖋️ **BONUS:** Your content calendar needs new "class materials." Schedule posts or campaigns that embrace the fresh start energy. It's fall, y'all! **💼 Fiscal Year-End: Budget Busting with Branding Benefits** "Use it before you lose it" is **THE** unspoken anthem in most organizations with a Sep. 30 FYE. Have some leftover budget? Instead of panic-ordering branded stress balls (!!?!), put that money to work in ways that move the needle for your brand. **Practical Tip:** Consider investing in long-term assets like a branded content series, influencer collaborations, or a snazzy video campaign. It's not too late to make sure you're front and center for the last two weeks of this fiscal year. And hey, stress balls don’t go viral. 🎤  But... they could with the right influencer campaign❓I'm thinking ice bucket challenge ⁉️ 📈 BONUS: Review your KPIs now. Does your brand need to boost visibility? Execute high-priority campaigns before the fiscal clock runs out. September is the time for smart, measurable branding plays, not random swag sprees. **🎯 The September Balancing Act** So, is "use it before you lose it" a thing? Absolutely! Whether it’s a literal budget (looking at you, FY-end) or the figurative energy reset that comes with back-to-school, both can help push your brand to new heights if you play your cards right. Don’t waste the momentum—embrace it! **FINAL TIP:** [Audit your brand](https://www.tlsbrandwagon.com/blog/a-humorous-approach-to-brand-audit-results) like a teacher grading report cards. What’s working? What’s slipping through the cracks? Whether it's sprucing up your website, running a new A/B campaign, or analyzing metrics, take a moment to assess and act. September doesn’t have to be all about deadlines and to-do lists. With the right mindset, it can be your brand's time to shine! Just don’t wait until the final bell rings—or worse, fiscal year-end emails flood your inbox. 💌 --- Catch you on the Brand Wagon next week, and don’t forget, this is true about learning anything: “You gotta use it before you lose it!” 💸🎒 ## Related posts [![Brand Wagon Blog: Is BlueSky Social Fuss A Must?](https://www.tlsbrandwagon.com/hs-fs/hubfs/Brand%20Wagon%20Blog%20BlueSky%20Social%20Fuss%20A%20Must.png?height=200&name=Brand%20Wagon%20Blog%20BlueSky%20Social%20Fuss%20A%20Must.png)](https://www.tlsbrandwagon.com/blog/is-the-bluesky-fuss-a-must-a-social-startup-story-%F0%9F%8C%8C) [#RookieBrands](https://www.tlsbrandwagon.com/blog/tag/rookiebrands), [#SocialMediaTrends](https://www.tlsbrandwagon.com/blog/tag/socialmediatrends) ## [Is the BlueSky Fuss a Must? 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